Maxim is an international English language men's magazine based in the United Kingdom, and known for its revealing pictorials featuring popular actresses, singers, and female models.

The first issue of Maxim was released in the United Kingdom in May 1995 with Lisa Snowdon on the cover. The first American issue was released on April 1, 1997 with Christa Miller as the cover model.

The magazine is known for its extensive pictorials of scantily clad women. The U.S. version of the magazine, unlike foreign versions, does not allow the depiction of nipples or genitalia. In the U.S., Maxim is readily available from most newsstands and retailers. A notable exception is Wal-Mart, the country's largest retailer. Wal-Mart has gone to great lengths to promote itself as being family-friendly, and although Maxim does not contain nudity, its sexual suggestiveness caused Wal-Mart to not sell the magazine in the United States.

Aside from pictorials, features of the magazine include short articles on subjects such as sports, movies, television, video games, fashion, relationships, cars, crime, and alcohol—subjects considered to be of interest to the magazine's primary audience of men between the ages of 21 and 45. Every issue also features extensive reviews and endorsements of new products in these fields.